
Eric Martinez Cancela
CISO, Serunion
About Eric Martinez
*** Member of the Executive Committee of the company.
The mission of the Innovation & Commercial Acceleration unit is to drive GSK Spain acceleration agenda through:
AI & GenAI solutions to boost our competitiveness
Partnerships with the Healthcare System to foster process optimization within our core pathologies
Data-driven business intelligence to ensure business leaders make informed decisions based on data and relevant insights
Digital Customer Engagement to complement and empower our sales reps
New Ways of Working (agile, design thinking…) and tech automation to catalyze simplification in our operations
Capabilities to boost our employee’s Skills in both scientific and transversal domains (sales effectiveness, tech, communication…)