March 28, 2025
3 PM
Creating the Future of B2B Industry with AI, IoT, and Digital Ecosystems
Francisco Massaro, Director of Digital Transformation, LATAM at Ingredion Corporation will take the stage to explore the topic of “Creating the Future of B2B Industry with AI, IoT, and Digital Ecosystems”.
With 20 years of experience in Information Technology (IT), 17 years in the Consumer-Packaged Goods (CPG) Industry, and 14 years focused on IT and Digital for Supply Chain, Francisco Massaro has built a distinguished career with Fortune 500 companies like Unilever, PepsiCo, and Ingredion, where he currently serves as the Digital Transformation Director for Latin America. Over the past five years, he has led transformative initiatives, including the global pilot of PepsiCo’s Logistics Control Tower and the establishment of the Digital Transformation Office and Data Science Lab at Ingredion Latin America
| In the session “Creating the Future of B2B Industry with AI, IoT, and Digital Ecosystems,” Francisco explore how the gains in scale, scope, and speed converge to transform business models, drive sustainable growth, and create solid competitive advantages through the use of emerging technologies. More than just theory, he present the case study of Ingredion’s digital transformation, which has already resulted in robust financial gains and significant improvements in NPS and demand accuracy. Furthermore, Francisco has delivered podcasts and versions of this lecture on channels such as Forbes Brazil, Digitalks, CICLO Academy, FGV, and Cliente SA |